Designer of all assets required for an increasing portfolio of progressive events
As a regular freelance designer for WIRED Events, I have now worked on the materials increasing number of live events for 3 years running. This year, I have been working on redesigning existing materials so the events can be digital, making them more concise and clear.
The logo and colour-way for each of the events is designed in-house, the rest of the design is up to me, working closely with the Art Director and the Head of Strategy & Experience to ensure the designs are inline with wider brand, including the meticulous and experimental design of the magazine, and clearly communicate the right information.
I love this work as my attention to detail and perfectionism are appreciated and it gives me an excuse to adopt the always evolving design of WIRED magazine, pushing the rules of design and with fresh looking, progressive layouts and event branding.
The delegates booklet is an essential source of information for the event, and is therefore designed to be clear, informative and inviting, but with the WIRED design edge.
Design for seat drop flyer to be used at the event
Invite design for WIRED Health event
Prospectus design, PDF format to sell in event and showcase its potential
Branding at the event